Frequently asked
questions.
About your website, working together, and the support after launch.
Getting started
How do I start a website?
Pay the $499 design fee through our secure checkout, then book your 30-minute design call. We use that working session to discuss your practice, reference sites, content and design direction. Start your website.
Can we talk before I pay?
Yes. Book a free 15-minute fit call with Diego to discuss whether the service fits your practice. There is nothing to prepare and no obligation to sign up. Book a fit call.
I already have a website. Where should I start?
Use the website review to identify issues in your current site before deciding what to change. Review your website.
What do I need for the design call?
Bring your practice details, licence information, photos, fees, supplied copy and any websites you like. We also discuss the people you work with and who the practice is not for. You confirm clinical statements and credentials before launch.
Your website
What does the design fee include?
Five core pages, an agreed design direction tailored to your practice, refinement of your supplied copy, and two revision rounds. Mobile-friendly design, search and AI foundations, and integration with your existing consultation scheduler are included.
Can I request updates by email?
Yes. Send routine copy or content changes by email within your care allowance. Changes to clinical statements, credentials, fees, or insurance information need your approval.
What if my practice needs more?
Group practices, additional pages, bespoke design, substantial content production, video, and custom automations receive a separate proposal. We define the scope and price before work begins.
What stays mine?
Your domain, content, brand assets, and third-party accounts remain yours. The website runs on our managed platform. Transfer and export options, cancellation terms, and additional work are documented in your agreement.
Pricing & billing
What will I pay in the first year?
The one-time design fee is $499. Website & Care is $149/month, for a first-year total of $2,287 including design. Website & Visibility is $349/month, for a first-year total of $4,687 including design. Both have an initial 12-month commitment. Prices are in USD. Compare the plans.
When do I choose my monthly plan?
Your monthly plan is agreed at launch, not at the design-fee checkout. Both plans include hosting and routine website care.
Is the design fee refundable?
The design fee is refundable before building starts. Building starts after the design call, once you approve a direction; the fee is then earned. To request a refund before that point, reply to your payment receipt. Read the terms.
Are there other costs?
Domain registration, email, paid directories, booking subscriptions and other third-party fees are separate. Additional pages and larger scopes receive a separate proposal before work begins.
What happens if I want to cancel or move my site?
Both monthly plans have an initial 12-month term. Cancellation, transfer and export options are documented in your agreement. Your domain, content, brand assets and third-party accounts remain yours. Contact us to discuss your situation.
AI Visibility
What is already included with a website?
Every website includes accurate practice information, accessible content and technical search foundations. Ongoing AI Visibility adds recurring research, agreed improvements and reporting. Explore the website service.
How does ongoing visibility work?
We choose the most useful work for your practice. That may mean correcting a directory profile, improving a service page, or reviewing sampled AI answers. The allowance covers investigation, implementation and reporting. We document the work and observations; search placement and referrals are not guaranteed.
How much will you need from me?
A starting conversation about your practice, then a short monthly discussion and review of proposed changes. You confirm the facts and clinical wording. After the first three months, we review the direction together.
Which platforms do you review?
We agree a relevant set for your practice. It may include Google search and local results, directories, ChatGPT and Google’s AI experiences. We revisit the selection as we learn.
Will I need to keep writing blog posts?
No. We choose work for a useful reason, not a publishing quota. Improving an existing page or correcting a profile may do more than adding new content.
Can you make AI recommend my practice?
No. Platforms and answers change, and we cannot control their recommendations. We are accountable for the investigation, agreed improvements and clear reporting.